Print Media
Role
Operation Manager
Start
2018
Projects
Print Media
Website
Print Technology
Print Assets
The commercial print industry is experiencing a reduction in the use of printed material as more and more information is being distributed via electronic means through the internet and email. Consumers are increasingly favoring digital alternatives, such as online media, over printed materials. There has also been a shift towards shorter print runs with less volume and tighter deadlines. Additionally, there has been an increase in demand for paper finishes or laminates such as a soft touch on printed material. As a result, commercial printers have been continuing to invest in new technology and equipment to remain competitive.
“Adopting a managed print solution saves organizations time and resources.”
The printing industry is very competitive, which puts pressure on product pricing and can result in low bottom-line profit margins. It is critical that businesses in this industry operate as efficiently as possible.